Test Bank For Strategic Management and Competitive Advantage Concepts and Cases, 6th edition Jay B. Barney

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ISBN-13: 9780136878674

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Description

[embeddoc url=”https://testbankzone.net/wp-content/uploads/2022/09/barney_smca6_tif_01.docx” download=”all” viewer=”microsoft”]PART 1: THE TOOLS OF STRATEGIC ANALYSIS

  1. What is Strategy and the Strategic Management Process?
  2. Evaluating a Firm’s External Environment
  3. Evaluating a Firm’s Internal Capabilities

CASES

PART 2: BUSINESS-LEVEL STRATEGIES

  1. Cost Leadership
  2. Product Differentiation
  3. Flexibility and Real Options
  4. Collusion

CASES

PART 3: CORPORATE STRATEGIES

  1. Vertical Integration
  2. Corporate Diversification
  3. Organizing to Implement Corporate Diversification
  4. Strategic Alliances
  5. Mergers and Acquisitions

Appendix: Analyzing Cases and Preparing for Class Discussions